Hotel Management & Development Services

Hospitality Revenue Management Lodging Information Technology High-speed Internet Access Accounting & ROI Lodging Reservations/Call Center Hospitality Human Resources Sales Management & Training Strategic Hotel Marketing Hotel Development & Construction Hotel Investment & Vision

Hotel Operations

DKN's hotel operations and asset management experience provides a platform for readily identifying operational performance upside, whether evaluating an opportunity in an emerging market or assessing opportunities at a hotel already under ownership. The key is to identify opportunities and work with the hotel operating team to collaboratively implement initiatives to effect a change, whereby incremental value through enhanced cash flow is realized by making the best use of our most important asset, the human capital.
DKN Hotel services include:
DKN's ability to uncover revenue enhancement and cost containment opportunities, whether during the annual budgeting process, due diligence phase, or as part of an on-going assessment, has consistently resulted in a significant impact on the gross operating profits which translates directly into increased ROI.

Hospitality Revenue Management.

DKN Hotels manages all facets of Revenue Management, Sales and Marketing to include thorough, tactical and strategic audits of revenue generating systems. The purpose of these audits is to determine the realities in these areas and to provide proactive solutions and align strategies with these opportunities that allow the hotel to excel in revenue generation. Our revenue management tools include training and assessments of TPI, FIT, Wholesale and Business Channel Analysis to include historical data on ADR, room nights and revenue. We also recommend rate strategies in the various market segments and conduct weekly revenue management meetings to capitalize on revenue opportunities.

Lodging Information Technology

DKN Hotels has been in the forefront by investing in proprietary systems that enables the right people to access the right information at the right time. By developing and creating an intranet that is accessible online, each hotel is able to manage shared files including budgets, contracts, and more. We manage all administrative computers, the business center, hardware and software inventory and high-speed Internet access.

High-speed Internet Access

Hotels served by DKN have continually seen success with high-speed Internet access due to the products we use, the customer service we provide and the consistently high guest scores. Our packaged services include wired, wireless and hybrid HSIA, enterprise hardware, 24/7 guest support, 24/7 hardware monitoring and bandwidth management. We strive to provide flexible solutions to all our guests and partners.

Accounting & ROI

Through the years of different economic market conditions, DKN Hotels has remained cognizant of top line revenues, expenses and ROI through diligent use of accounting systems that have allowed the flow of information to the right individuals. Our team overlooks general ledger preparations, accounts payable, accounts receivable, daily and monthly cash flow and all accounting policies
and procedures.

Lodging Reservations/Call Center

To optimize the overall guest experience at our hotels, the DKN Support Center has created an internal Reservations Center.  Staffed with seasoned professionals, our call center accepts informational calls, as well as reservation requests, with professionalism and instant, real-time access to all our hotels' property management systems.

Hospitality Human Resources

DKN Hotels has developed a culture that is unprecedented in the Hospitality industry.  With our strengths-based approach of putting the right people in the right seats we have built a platform of experts that contribute to the success of the company. Our Human Resource services cover all areas from recruiting and selection, payroll, benefits enrollment, workers compensation to
people management.

Sales Management & Training

Our Sales Management services include training, mentoring and coaching of Sales Managers based on recommendations generated from our extensive and detailed sales and market audits which are based on current and historical data. This sales audit includes prospecting opportunities, current market realities and efforts, processes and systems and sales manager responsibilities. We provide data and recommendations on untapped market segments, demand generators and all other areas of sales that generate revenue from sales efforts.

Strategic Hotel Marketing

DKN Hotels' Marketing audits are conducted in the same way as Revenue Management and Sales with emphasis on how the hotel is performing compared to current market demands and conditions by consistently monitoring market pulse of the hotel to its respective comp set. We conduct an analysis on the website, search engine marketing and media buys and recommend strategies based on our findings.

Hotel Development & Construction

In today's lodging environment, a hotel is more than just a hotel. DKN understands this and considers a hotel's physical attributes, location characteristics, market conditions and anticipates future trends to assess redevelopment, conversion and alternative use options for every investment opportunity. We have found that modifying or expanding a traditional hotel to include related alternative uses in some instances may not only serve to optimize the value of the real estate, but may also generate more visitors to support additional services and revenue generating opportunities. There are a variety of real estate uses that are compatible with an operating hotel. The design and integration will not only serve to potentially diversify the overall risk profile of an asset, but will often yield higher returns.
DKN has actively participated in the planning, programming and execution of hotel repositioning, reprogramming, and re-development projects, all aimed at maximizing asset value and overall investment returns. Through these experiences, we have gained an unmatched understanding of the interrelationships among land-uses and the incremental value that the combination of uses can bring to a hotel deal and a greater understanding of local market nuances.

Hotel Investment & Vision

Through applying expertise and strategic vision to existing hotel assets, as well as potential investment opportunities, DKN has been extremely successful in enhancing investment returns. DKN prides itself on its entrepreneurial and strategic approach to hotel asset management and investment advisory. Critical to our approach is developing a customized Hotel Investment Strategy aligned with investor goals and objectives. This strategy serves as a road map for identifying opportunities and executing strategies to unveil value that may be realized through a combination of incremental operating potential, market and rate repositioning, financing, re-development of existing space and/or development of excess land for compatible uses, to name just a few.

The DKN Hotels approach is supported by the following key components, critical to executing an effective Hotel Investment Strategy: